Here's something I didn't understand for the first forty years of my life: the quality of your growth is decided by the quality of the questions you're willing to ask yourself. Not the books you read. Not the seminars you sit through. The questions. Good questions crack something open. Lazy questions just rearrange the furniture. And the deepest questions — the ones that actually change a person — are almost always the ones we're quietly hoping nobody brings up.
Article Summary
Let me be honest about where I'm coming from. I started working at 17, was married at 22, and by 23 I owned a home and had a son. I did not have a lot of quiet afternoons for soul-searching. I had shifts and bills and a family, and my whole approach to life was "keep moving, keep producing, figure it out later." That works for a while. It builds a career. It pays a mortgage. What it doesn't do is build a person on purpose.
Life eventually asks you the hard questions whether you scheduled them or not. Mine came the way they come for a lot of people — through loss, through change, through waking up one day and realizing you've been busy for a decade without being intentional for a single week of it. I'd rather you get to these questions before life hands them to you. So let's talk about which ones are worth your time.
What Actually Makes a Question "Deep"
A deep question isn't a fancy question. Some of the best ones are six words long. What makes a question deep is that it goes after something you've been avoiding.
Test it this way: if you can answer it instantly and feel fine, it wasn't deep. It was trivia. "What are my strengths?" is trivia — you've had that answer ready since your last job interview. "Where am I using my strengths to hide from the thing I'm actually bad at?" That one makes you put the coffee down. Same territory, completely different question.
Deep questions share a few traits. They're specific rather than philosophical. They ask about behavior, not just feelings. And they usually contain a little bit of discomfort — because discomfort is what tells you you're standing near something true.
Trivia Question vs. Growth Question
- Trivia: "What do I want out of life?" → Growth: "What did my last two weeks say I want?"
- Trivia: "Am I a good listener?" → Growth: "Who have I stopped really listening to?"
- Trivia: "What are my goals?" → Growth: "Which goal have I quietly given up on without admitting it?"
- Trivia: "Am I happy?" → Growth: "What one thing, if I changed it, would make most of the rest easier?"
Notice the pattern. The growth version always points at evidence — at what you actually did, who you actually avoided, what you actually chose. Your calendar and your bank statement are more honest about your priorities than your opinions are. Deep questions go where the evidence is.
The Questions Worth Sitting With
Here's my working list. You don't need all of them. Pick one and give it a week — one good question chewed on slowly beats twenty skimmed in an afternoon.
Questions About Who You Are Right Now
- What am I pretending not to know?
- Where does my life not match what I say I believe?
- What do I complain about that I have the power to change?
- If someone followed me around for a week, what would they say my real priorities are?
- What am I tolerating that I should have dealt with a year ago?
Questions About How You Treat People
- Who have I not thanked who deserves it?
- Whose opinion of me am I letting run my decisions?
- Where am I being right instead of being kind?
- Who do I need to forgive — including, maybe, me?
- Who is better off because they know me? Am I sure?
Questions About Where You're Headed
- What would I attempt if I knew I couldn't be embarrassed?
- What am I doing today that I'll be glad I did in ten years?
- What am I doing today only because I've always done it?
- If nothing changed for five more years, could I live with that?
- What's the one skill that, if I got good at it, would change everything else?
Look closely and you'll see none of these are about information. They're all about honesty. That's the real work. You already know most of your answers — you've just never said them out loud where you could hear yourself.
My favorite of the whole batch is the first one: What am I pretending not to know? Almost every mistake I've made in forty-plus years of working, leading, and living came after a stretch where I knew something and acted like I didn't. The bad hire I sensed on day one. The problem on the floor I kept walking past. The conversation at home I kept meaning to have. Nobody ever fooled me as thoroughly as I fooled myself.
How to Ask Yourself a Hard Question Honestly
Asking is easy. Answering honestly is the trick, because you are a very persuasive lawyer for your own defense. Here's what keeps me from lying to myself.
Write it down. This one is non-negotiable. Thoughts in your head are slippery — they change shape to protect you. Thoughts on paper hold still. I'm 63 and I grew up before everybody had a computer in their pocket, so I still use a pen and a notebook, and I think that's part of why it works. Writing is slow enough that you can't skate past the uncomfortable part.
Answer with a specific, not a summary. "I've been a little distant lately" is a summary and it's designed to protect you. "I didn't call my brother back for three weeks" is a specific and it's actually useful. Specifics have a foothold. You can do something about a specific.
Ask "and why is that?" three times. The first answer is almost never the real one. Why haven't I gone after that role? Because I'm busy. And why is that? Because I keep taking on other people's work. And why is that? Because being needed feels safer than being tested. Now we're somewhere. That third answer is where the growth is buried.
A Simple Weekly Practice
- Pick one question. Just one, for the whole week. Write it at the top of a page.
- Give it 15 quiet minutes. Same time each week. No phone, no screen, no music with words in it.
- Write the honest answer, not the good one. Nobody's grading this and nobody else reads it.
- Underline one sentence. The one that made you flinch a little. That's the real answer.
- Turn it into one action. A question that doesn't change a behavior is just a nice hobby.
That last step matters more than the rest of them put together. Reflection that never becomes action isn't growth — it's journaling with better lighting. Every honest answer should leave you with one small thing to do differently this week.
What to Do When the Answer Stings
Let's be real: some of these questions are going to hand you an answer you don't like. You'll see wasted years. A relationship you let go cold. A version of yourself you're not proud of. What then?
First, know the difference between conviction and condemnation. Conviction says "I did something wrong and I can change it." Condemnation says "I am something wrong and I can't." One moves you forward; the other just sits on your chest. If your self-reflection consistently ends in beating yourself up, you're not reflecting — you're punishing, and punishment has never grown anybody.
Second, remember that the past isn't a verdict. I've had a life with real joy in it and real grief in it. I've buried a wife after 23 years of marriage. Life doesn't hand out do-overs, and no amount of honest reflection will change a single thing that already happened. What it changes is what you do next — and next is the only place any of us has ever had any power.
Third, don't do the heaviest ones entirely alone. There's a reason a mentor, a coach, or an honest friend is worth so much: they hear the answer you're skating around. As a DISC consultant I've watched hundreds of people describe themselves, and almost everybody has a blind spot they can't see from the inside. That's not a flaw in you. That's just how eyes work. You need a mirror, and sometimes the mirror is a person.
Why Pausing Is Where Growth Catches Up
This all lands squarely on one of John C. Maxwell's 15 Laws of Growth: the Law of Reflection. It says that learning to pause allows growth to catch up with you.
I love that phrasing, because it names something most hard-working people get wrong. We assume experience teaches us. It doesn't — not by itself. Experience only teaches you if you stop long enough to look at it. Otherwise you can repeat the same year thirty times and call it a career. I've seen it on the factory floor and in the executive office both. The person who has done the job for twenty years isn't automatically better than the person who's done it for five. The one who reflects is better. The one who just repeats has twenty years of practice at their original mistakes.
That's why deep questions aren't a luxury for people with spare time. They're the mechanism. Asking yourself a hard question is you deliberately hitting pause so the lesson can catch up to the experience. Fifteen minutes a week is nothing — and it's the difference between a life that happens to you and a life you're actually building.
I came to all this late, honestly. I spent decades in reliability and engineering leadership at places like Coca-Cola, Estée Lauder, AmerisourceBergen, and now Oerlikon, and I was very good at fixing things outside of me long before I got serious about the questions inside of me. Becoming a Maxwell Executive Coach, writing Leadership Between the Lines, building the LBL-10 workshop — none of that started with an answer. It started with sitting still long enough to ask myself what I was actually doing with the years I had left.
The Quick Version
Deep questions aren't fancy — they're the ones you'd rather skip. Ask about evidence, not opinions. Write the answer down, get specific, and follow it with "and why is that?" until it stings a little. Then turn the honest answer into one small action this week. Pausing isn't losing time. It's how the lesson catches up to the experience.
Reflection Questions
Fitting, given the topic. Pick one — just one — and give it fifteen honest minutes this week:
- What am I pretending not to know right now?
- If someone reviewed my last two weeks, what would they say I actually value?
- What am I tolerating that I should have dealt with a long time ago?
- Where am I being right when I should be being kind?
- If nothing changed for five more years, could I honestly live with that?
The Bottom Line
So what are the deep personal growth questions to ask yourself? They're the plain, specific, slightly uncomfortable ones that go after the gap between who you say you are and what you actually did last Tuesday. What am I pretending not to know. What am I tolerating. Who have I stopped listening to. What would I attempt if I couldn't be embarrassed. You don't need a hundred of them. You need one, a pen, and enough guts to write down the real answer instead of the flattering one.
And then — this is the whole thing — you have to do something about it. A question that doesn't change a behavior is just entertainment. But a question you answer honestly and then act on, even in one small way, will do more for you in a month than a shelf of books will do in a year.
Ask the one you've been avoiding. It's been waiting on you anyway.
This ties back to The Law of Reflection — one of John C. Maxwell's 15 Laws of Growth.
About Jay Olivo
Jay is a John Maxwell Executive Coach, DISC consultant, and CPMM-certified reliability leader with a career spanning Coca-Cola, Estée Lauder, AmerisourceBergen, and Oerlikon. He's the author of Leadership Between the Lines and creator of the LBL-10 workshop. Jay learned leadership on the factory floor, not in a classroom — and writes with Heart, Humor, and Help. Read Jay's full story →
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